I have often had clients who’ve done other doctor-patient referral programs before they came to us. To begin with such a client I want to really understand what they’ve already done as compared to what we are about to do; I really dig in to find out what that client has previously done. While marketing [...]
Most clients I have had the pleasure to work with have what seems to be a different concept of what patient leads are; as a number or as a resource for that matter. The goal is obviously to get patient leads in order to get new patients, to get them through a treatment plan. How [...]
Increasing patient volume with your current resources can be challenging, especially if you focus only on getting an increase in new patients. Nothing wrong with doing that if you know how to, but taking this as the only measure can limit your success. The first thing to know is that patient volume is a reflection [...]
Referrals – The Wrong Way I’m usually giving information on the correct ways to start and maintain business relationships, but today I thought I’d lend myself to the wrong ways of doing them. This can be somewhat comical, but also may help you spot detrimental methods you may be using or have used in the [...]