About Us

The CEO, Craig Ferreira, has personally trained and consulted businesses of all types in 23 countries in the 70’s and was trained as a “Troubleshooter/Coach.”

In 1986 he began consulting to the Physical Therapy profession. Along with his business partner (Harvey Schmiedeke) they worked exclusively with this field from 1989 to 1994 when Survival Strategies was born.

Survival Strategies was formed after observing  a need in the medical and PT fields, for improved skill and ability in developing the professional relationships required between the various disciplines to ensure and help facilitate high quality patient/client care.

Discovering that most medical professionals were highly skilled in their particular profession but lacked the professional training in management and relationship development, they decided to help.

This was also found this to be true within the CPA field and many other fields they have worked with. The skill level of the owner is normally based around the service/product they produce but not on the formation or expansion of a highly viable, properly managed company.